Social Influence and Prospective Adoption of ORA and REDCIA in Amazonian Cooperation

Knowledge management platforms are increasingly important for strengthening governance, scientific collaboration, and evidence-based decision making in complex regional networks. This study analyses the prospective intention to adopt two strategic digital mechanisms of the Amazon Cooperation Treaty Organization (OCTA): the Amazon Regional Observatory (ORA) and the Network of Amazonian Research Centres (REDCIA). Adapting the Unified Theory of Acceptance and Use of Technology (UTAUT) to a pre-implementation context, the study focuses on performance expectancy, social influence, and facilitating conditions, while operationalizing these constructs through a Knowledge, Attitudes, and Practices (KAP) survey. Using a quantitative, non-experimental, cross-sectional design, penalized ordinal logistic regression models were estimated from 162 responses collected from institutional actors and experts across eight Amazonian jurisdictions. The results show that social influence is the only statistically significant predictor of intention to use in both mechanisms, whereas performance expectancy and facilitating conditions are not significant in the estimated models. These findings suggest that, in the Amazonian cooperation context, adoption is driven less by individual evaluations of utility or technical feasibility than by institutional legitimacy, peer expectations, and collaborative norms. The study contributes to the information systems literature by providing an ex ante analytical approach for assessing technology acceptance in the absence of an operational artefact. It also offers practical guidance for OCTA by highlighting the importance of change management, political endorsement, and network-based incentives to support future implementation.