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Strategic Diagnostics of the Competitive Advantages of an Industrial Enterprise in the New Conditions
[Стратегическая Диагностика Конкурентных Преимуществ Промышленного Предприятия В Новых Условиях]

Author

Listed:
  • Ekaterina D. Schetinina

    (Belgorod State Technological University named after V.G. Shukhov)

  • Anatoly A. Rudychev

    (Belgorod State Technological University named after V.G. Shukhov)

  • Svetlana K. Kochina

    (Belgorod State Technological University named after V.G. Shukhov)

Abstract

The efficiency of an industrial enterprise depends not only on the production program, sales volume, quality of products, pricing policy and other similar factors, but also on its competitive advantages in the industry market. Modern business conditions have made adjustments to the process of creating and using competitive advantages. New ways of selling products and building a communication mechanism with stakeholders are coming to the fore. The article presents a methodology for conducting strategic diagnostics of competitive advantages of an industrial enterprise, consisting in assessing its main advantages and calculating an integral indicator.

Suggested Citation

  • Ekaterina D. Schetinina & Anatoly A. Rudychev & Svetlana K. Kochina, 2023. "Strategic Diagnostics of the Competitive Advantages of an Industrial Enterprise in the New Conditions [Стратегическая Диагностика Конкурентных Преимуществ Промышленного Предприятия В Новых Условиях," Russian Economic Development, Gaidar Institute for Economic Policy, issue 2, pages 23-30, February.
    • Handle: RePEc:gai:recdev:r2311
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    More about this item

    Keywords

    strategic diagnostics; industrial enterprise; competitive advantage;
    All these keywords.

    JEL classification:

    • D22 - Microeconomics - - Production and Organizations - - - Firm Behavior: Empirical Analysis
    • D40 - Microeconomics - - Market Structure, Pricing, and Design - - - General
    • L10 - Industrial Organization - - Market Structure, Firm Strategy, and Market Performance - - - General

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