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Why Do We Talk about Forecast Accuracy Measures (So Much)?

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  • Patrick Bower

Abstract

Excerpt: "To my mind, error measurement is most useful for generating simple exceptions. A basic heat map or listing of worst-case forecast error - at either the item or product-family level - is invaluable in helping me focus on what SKUs I should be examining in more detail or discussing with sales or marketing colleagues to obtain more insight." Copyright International Institute of Forecasters, 2023

Suggested Citation

  • Patrick Bower, 2023. "Why Do We Talk about Forecast Accuracy Measures (So Much)?," Foresight: The International Journal of Applied Forecasting, International Institute of Forecasters, issue 68, pages 50-51, Q1.
    • Handle: RePEc:for:ijafaa:y:2023:i:68:p:50-51
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