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Sales & Operations Planning - Best Practices: Lessons Learned From Worldwide Companies

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  • John Mello

Abstract

Given the virtual explosion of interest in Sales & Operations Planning, Foresight commissioned two reviews of the book "Sales and Operations Planning-Best Practices: Lessons Learned from Worldwide Companies," by John Dougherty and Christopher Gray. The first is from an academic, Professor John Mello. There is another by software developer Joe McConnell, principal of McConnell Chase Software Works. Copyright International Institute of Forecasters, 2009

Suggested Citation

  • John Mello, 2009. "Sales & Operations Planning - Best Practices: Lessons Learned From Worldwide Companies," Foresight: The International Journal of Applied Forecasting, International Institute of Forecasters, issue 12, pages 21-22, Winter.
    • Handle: RePEc:for:ijafaa:y:2009:i:12:p:21-22
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