IDEAS home Printed from
   My bibliography  Save this article

Linguistic Strategy And Economic Profitability


  • Dorina LUPAN

    () (Spiru Haret University, Faculty of Management Brasov, Romania)


How profitable is to know/speak one international modern language or another can be taken into consideration if we are aware that language skills have market value, implying some additional profit. We have a dimension, a commercial value of language. But we can not ignore the noncommercial value of a language; that value which is not reflected in the price, but it is perceived, by individuals, as making possible human contacts, access to the cultural values of a nation. Noncommercial but important, we’d say, because linguistic diversity has inestimable value for those who appreciate it as much as they appreciate their natural environment. In this logical reasoning, an individual can make a choice, and the authorities can guide the policy of learning modern languages.

Suggested Citation

  • Dorina LUPAN, 2010. "Linguistic Strategy And Economic Profitability," Review of General Management, Spiru Haret University, Faculty of Management Brasov, vol. 11(1), pages 98-108, March.
  • Handle: RePEc:fmb:journl:v:11:y:2010:i:1:p:98-108

    Download full text from publisher

    File URL:
    Download Restriction: no


    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:fmb:journl:v:11:y:2010:i:1:p:98-108. See general information about how to correct material in RePEc.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: (George Maniu). General contact details of provider: .

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    We have no references for this item. You can help adding them by using this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service hosted by the Research Division of the Federal Reserve Bank of St. Louis . RePEc uses bibliographic data supplied by the respective publishers.