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Siti Unesco: Prospettive di valorizzazione dei patrimoni rurali

Author

Listed:
  • Fabio Converti
  • Piera Della Morte

Abstract

L?attuale contesto di competizione globale, tra citt?, aree metropolitane, regioni economiche, sta incidendo fortemente anche sullo sviluppo di aree rurali ad alto valore paesaggistico-culturale, fino a pochi anni fa quasi del tutto escluse dai processi di territorializzazione degli investimenti. Al fine di comprendere al meglio questi inediti processi, l?autore sostiene che sia necessario formulare nuove interpretazioni critiche sul tema del marketing territoriale e sui suoi rapporti con piani e strumenti di gestione e valorizzazione di siti UNESCO caratterizzati da un alto grado di ruralit?.

Suggested Citation

  • Fabio Converti & Piera Della Morte, 2011. "Siti Unesco: Prospettive di valorizzazione dei patrimoni rurali," MERCATI & COMPETITIVIT?, FrancoAngeli Editore, vol. 2011(4), pages 81-99.
  • Handle: RePEc:fan:mcmcmc:v:html10.3280/mc2011-004007
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