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Approcci knowledge-based allo sviluppo di nuovi prodotti nei mercati industriali

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  • Anna Codini

Abstract

Il filone di studio dedicato alle cosiddette dynamic capabilities identifica nella capacit? dell?organizzazione di far emergere conoscenze acquisite in passato, integrare conoscenze esterne e diffonderle al proprio interno il requisito essenziale dell?impresa che si preoccupa non solo di lanciare nuovi prodotti spot, ma anche di conservare tale abilit? nel lungo periodo. Obiettivo del presente lavoro ? quello di evidenziare, attraverso lo studio qualitativo di due casi aziendali, eventuali analogie fra prassi e letteratura, specie in merito alla rilevanza dei processi cognitivi nello sviluppo di nuovi prodotti, nonch? di individuare gli strumenti specifici pi? o meno innovativi impiegati nella realt? empirica al fine di favorire l?emersione, l?integrazione, e l?uso della conoscenza.

Suggested Citation

  • Anna Codini, 2010. "Approcci knowledge-based allo sviluppo di nuovi prodotti nei mercati industriali," MERCATI & COMPETITIVIT?, FrancoAngeli Editore, vol. 2010(1), pages 141-163.
  • Handle: RePEc:fan:mcmcmc:v:html10.3280/mc2010-001010
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