Author
Listed:
- Ervin Hoxhaj
(University of Tirana, Albania)
- Arjan Shumeli
(Agricultural University of Tirana, Albania)
- Erion Shehu
(Agricultural University of Tirana, Albania)
- Mihaela Mihai
(University of Agricultural Sciences and Veterinary Medicine, Cluj-Napoca, Romania)
- Enxhi Shehu
(LOGOS University College, Tirana, Albania)
Abstract
Purpose – This study examines the psychological determinants of ChatGPT utilisation among English for Specific Purposes (ESP) students in Albanian higher education, applying Self-Determination Theory to identify which factors predict actual adoption behaviour. Design/methodology/approach – A cross-sectional survey was administered to 202 ESP students at the Agricultural University of Tirana and the University of Tirana. The instrument measured Extrinsic Motivation, Competence/Autonomy, Relatedness/Trust, Challenges/Concerns, and Actual Utilisation using 31 Likert-scale items adapted from validated SDT scales. Data were analysed through Multiple Linear Regression and K-Means Cluster Analysis. Findings – Trusting ChatGPT as a safe, non-judgmental partner was the strongest predictor of usage, significantly outweighing digital competence. While extrinsic motivation also drove adoption, awareness of AI risks did not deter use. Cluster analysis revealed a “concerns paradox†: frequent users and hesitant users reported identical levels of worry about AI limitations. Ultimately, affective trust, not risk assessment, separated the adopters from the sceptics. Originality/value – This study provides the first SDT-grounded empirical evidence on ChatGPT adoption in Balkan higher education and documents a “concerns paradox†whereby awareness of AI limitations does not inhibit utilisation. The affective quality of human-AI interaction—not utility alone—is the primary driver of adoption among instrumentally oriented ESP learners.
Suggested Citation
Ervin Hoxhaj & Arjan Shumeli & Erion Shehu & Mihaela Mihai & Enxhi Shehu, 2026.
"The Concerns Paradox: An Affective Model of ChatGPT Adoption in ESP Contexts,"
European Journal of Social Sciences Education and Research Articles, Revistia Research and Publishing, vol. 13(3), pages 381-401, September.
Handle:
RePEc:eur:ejserj:494
DOI: 10.26417/49lkxn5v
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