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O crescimento do vegetarianismo e suas repercussões na hotelaria

Author

Listed:
  • Isabela Queiroz da Cunha
  • Maria Angela de Abreu Cabianca

Abstract

Este artículo busca investigar el crecimiento del vegetarianismo como una tendencia dentro del sector hotelero, presentando algunas de las discusiones sobre los hábitos alimenticios de la población brasileña en la sociedad contemporánea y sus repercusiones en la industria hotelera. Para esto, se realizaron estudios de campo con empresas hoteleras que muestran preocupación por el tipo de comida que se ofrece a los huéspedes, seleccionando a quienes eligen ofrecer un menú vegano o vegetariano en sus restaurantes. La investigación exploratoria cualitativa incluyó, además de la encuesta bibliográfica, visitas a las empresas, entrevistas semiestructuradas con empresarios y cuestionarios en línea aplicados al público vegano. Hubo presencia de opciones vegetarianas como innovación en las empresas hoteleras en Brasil, que también pueden considerarse como una oportunidad de mercado y un elemento que promueve una mayor competitividad a las instalaciones de alojamiento que lo incorporan.

Suggested Citation

  • Isabela Queiroz da Cunha & Maria Angela de Abreu Cabianca, 2019. "O crescimento do vegetarianismo e suas repercussões na hotelaria," Turismo y Desarrollo Local, Servicios Académicos Intercontinentales SL, issue 27, December.
    • Handle: RePEc:erv:turdes:y:2019:i:27:08
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    crescimento do vegetarianismo.;

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