Resort Activity Of Scandinavian Residential Tourists

Residential tourism involves the use of accommodation, whether rented, owned or belonging to friends and family members, as a place to stay at a tourist destination, with a potential impact on behaviour and/or on activities undertaken during the stay. This article focuses on the level of in-resort activity undertaken by the Scandinavian residential tourist and the tourist profiles which may be obtained by comparing the activity-level variable with socio-demographic and behavioural variables. In order to compare our hypotheses, we have analysed multiple correlations in a sample of 350 individuals consisting of British and Scandinavian people, and have reviewed the literature on residential tourism and resort activity. The results enable us to confirm that, in general, the Scandinavian tourist is more active and that long time spent at the resort is not related to the level of activity. In terms of socio-demographic and behavioural variables, Scandinavians show high levels of activity in various age groups and a higher level of activity if they are travelling with children. We found that among Scandinavian tourists, families with children are the most active group and that those staying for long periods (totalling more than one year’s stay, adding together the days spent in visits in recent years) are less active.