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La Gestión Hospitalaria, Aspecto De Relevancia En Una Mayor Competitividad Del Turismo De Salud En Cuba

Author

Listed:
  • Arialys Hernández Nariño
  • Alberto Medina León
  • Dianelys Nogueira Rivera

Abstract

El Turismo de salud es reconocido como una alternativa de turismo de rápido crecimiento en el mundo y esta evolución se debe a importantes cambios globales en las características del mercado, demográficas y estilos de vida unidos al interés de los destinos turísticos por desarrollar nuevos nichos de mercado. Es generalmente definido como el viaje de ocio lejos de casa donde una o la principal razón del turista es la de mejorar su estado de salud o someterse a una intervención o tratamiento médico y por tanto hace uso de instalaciones y servicios preparados con este propósito en el destino seleccionado (Goodrich, 1993).

Suggested Citation

  • Arialys Hernández Nariño & Alberto Medina León & Dianelys Nogueira Rivera, 2010. "La Gestión Hospitalaria, Aspecto De Relevancia En Una Mayor Competitividad Del Turismo De Salud En Cuba," Turismo y Desarrollo Local, Servicios Académicos Intercontinentales SL, issue 7, April.
    • Handle: RePEc:erv:turdes:y:2010:i:7:8
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