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Principales Barreras De Emprendimiento En Marketing

Author

Listed:
  • Luisa María Herrera Rivas
  • Edwin Lucero Espinoza
  • Paul Roberto Jaramillo Jaramillo

Abstract

Esta investigación trata acerca de las principales barreras de emprendimiento en marketing, las barreras son los obstáculos que pueden encontrarse al momento de empezar un negocio o poner en práctica una idea, existen diferentes tipos de barreras dependiendo de la actividad que se va a realizar, entre ellas la principal es la barrera de entrada cuando una persona o empresa desea ingresar a un mercado, otro punto importante es conocer que es el Emprendimiento, Marketing y los principales tipos de marketing que influyen en el proceso de emprendimiento. Además conocer cuáles son los posibles errores que se pueden cometer en el emprendimiento en marketing.

Suggested Citation

  • Luisa María Herrera Rivas & Edwin Lucero Espinoza & Paul Roberto Jaramillo Jaramillo, 2015. "Principales Barreras De Emprendimiento En Marketing," Contribuciones a la Economía, Servicios Académicos Intercontinentales SL, issue 2015-02, april-jun.
    • Handle: RePEc:erv:contri:y:2015:i:2015-02:8
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