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Importancia De Un Plan De Negocios

Listed author(s):
  • Antonio Castelán Valdivia
  • Lya Adlih Oros Méndez
Registered author(s):

    En el presente documento se realiza un análisis de lo que representa la importancia de un plan de negocios dentro de las tendencias actuales; el definir primeramente el plan asi como las directrices que esta desea y nos conlleva tanto al alcance y sus posibles debilidades dentro de un contexto globalizador que al día de hoy toda economía tiene que estar viviendo, tampoco hay que olvidar que cada región tiene su problemática y por ende sus características muy bien definidas, sin embargo se muestra el análisis de una manera integral sobre lo que el emprendedor debe de sortear y sobre todo poder cambiar dentro de la actitud del empresario en México.

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    Article provided by Grupo (Universidad de Málaga) in its journal Contribuciones a la Economía.

    Volume (Year): (2011-12)
    Issue (Month): 2011 (December)

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    Handle: RePEc:erv:contri:y:2011:i:2011-12:4
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