Effects of Negative Societal Reaction to Alcoholism on Alcoholics’ Participation in Development Project in Nyahururu Sub County, Laikipia County, Kenya

Many societies across the globe have been using alcohol for religious, social, cultural, and recreational purposes for ages. Over the period, societies have come to recognize the negative outcomes of alcohol misuse to individual users, their families, and the society in general. Different societies therefore adopted various ways of controlling alcohol misuse, mainly guided by a society’s cultural and social norms. Norms related to alcohol use and misuse therefore plays an important role in determining how a specific society reacts to alcohol use and abuse. Negative societal reaction to alcoholism and alcoholics influences levels of alcoholics’ interaction with other members of the society as well as their access to information on development projects in their localities. Alcoholics’ reaction on societal sanctions related to alcoholism and alcoholics determines as well determines their level of marginalization. Level of alcoholics’ social interaction and access to information, influences their participation in development project. This article explores effects of negative societal reaction to alcoholism on alcoholics’ participation in development projects in Nyahururu Sub County, Kenya. It outlines the findings, conclusions and recommendations of the study with a view of creating awareness on identified effects and recommends ways of minimizing alcoholics’ marginalization in development projects.