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Assessing The Costs and Benefits of Adopting Solar Energy on The Bottom Line in The Lebanese Foodservice Industry: Owners’ And Managers’ Perspectives

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  • Imad Wazni

    (Beirut Arab University, Lebanon.)

Abstract

Electricity provides various benefits to the economy, including the availability of electrical gadgets and improved lighting. Therefore, the loss of power is seen as a major setback, particularly in Lebanon. It would be incredibly challenging to provide modern energy such as electricity to light a room, cook a meal, or operate a restaurant. Restaurants in Lebanon either lack access to or cannot afford to pay for reliable sources of electricity. This means that individuals in Lebanon are able to pay for and make use of the newly accessible electricity. Convenience sampling is used when a researcher has ready access to the population from which to draw a sample. A wide range of managers participated in this poll. In Lebanese settings, only 300 out of 350 requested survey participants showed up. People who care about the environment are more likely to buy renewable energy. In general, advocates for the use of renewable energy sources tend to be those who are environmentally sensitive and who feel a personal commitment to safeguarding the earth. Customers' concern for the environment may affect their purchasing decisions, but this effect is likely to be moderated by other factors. Strong environmental values improve a consumer's tendency to purchase eco-friendly goods. Managers who care about doing the right thing are more likely to buy environmentally friendly products. In addition, ecoaware executives are more likely to invest in sustainable power plants. Customers that care about the environment and are knowledgeable about environmental issues are more likely to make purchases that are good for the planet.

Suggested Citation

  • Imad Wazni, 2022. "Assessing The Costs and Benefits of Adopting Solar Energy on The Bottom Line in The Lebanese Foodservice Industry: Owners’ And Managers’ Perspectives," European Journal of Business and Management Research, European Open Science, vol. 7(5), pages 133-140, September.
  • Handle: RePEc:epw:ejbmr0:v:7:y:2022:i:5:id:51638
    DOI: 10.24018/ejbmr.2022.7.5.1638
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