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Social Norms and Entrepreneurial Intent of Graduating University Students in North West Nigeria

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  • Muhammad Kabir Abbas
  • Olutayo K. Osunsan
  • Muhammad Kibuuka

Abstract

This study investigated the correlation between social norms and entrepreneurial intent of graduating university students in North West Nigeria. The study adopted quantitative research design. The study population was graduating students from seven universities selected from among the fourteen universities in Northwest Nigeria. A sample size of 379 was estimated from 24,000 graduating students using Krejcie and Morgan (1970) table. However, 364 questionnaires were retrieved. Simple random sampling was used to select the students who participated in the study. Data analysis was conducted using correlation analysis, and linear regression analysis of the study variables. The study revealed a positive and significant relationship between social norms and entrepreneurial intent (r=.721**p=0.000

Suggested Citation

  • Muhammad Kabir Abbas & Olutayo K. Osunsan & Muhammad Kibuuka, 2020. "Social Norms and Entrepreneurial Intent of Graduating University Students in North West Nigeria," European Journal of Business and Management Research, European Open Science, vol. 5(2), March.
    • Handle: RePEc:epw:ejbmr0:v:5:y:2020:i:2:id:50232
    DOI: 10.24018/ejbmr.2020.5.2.232
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    References listed on IDEAS

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