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How does the risk preference impact the need for achievement in business contexts


  • Carmen PĂUNESCU

    (Academy of Economic Studies, Bucharest, Romania)


    (Academy of Economic Studies, Bucharest, Romania)


This paper presents a descriptive, quantitative study devised in order to test hypothesis related to psychological traits of Romanian entrepreneurs and middle and top managers. The purpose of the present study is to describe the theoretical model proposed for the relationship between risk-taking and need for achievement in a business context and to test it against data gathered from Romanian business people. The sample consisted of 137 Romanian business people with managerial experience, who met at least one of the following sampling criteria: (1) founder or current owner of a Romanian company, (2) currently employed in a top management position, (3) currently employed on a position with managerial status. For testing the relation between variables we have used an independent sample test. The findings of the study reveal that it is very fruitful to consider the inclination towards risk taking as a determinant of the need for achievement, whereas most researches have considered the relationship to be the other way around

Suggested Citation

  • Carmen PĂUNESCU & Ramona CANTARAGIU, 2012. "How does the risk preference impact the need for achievement in business contexts," Management & Marketing, Economic Publishing House, vol. 7(1), Spring.
  • Handle: RePEc:eph:journl:v:7:y:2012:i:1:n:7

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    Cited by:

    1. Jannis Engel & Nora Szech, 2017. "A Little Good is Good Enough: Ethical Consumption, Cheap Excuses, and Moral Self-Licensing," Working Papers 2017-025, Human Capital and Economic Opportunity Working Group.


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