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A managerial modernization model in crisis conditions



    (Academy of Economic Studies, Bucharest)


    (Academy of Economic Studies, Bucharest)


The improvement of the economic performances of Romanian enterprises facing crisis conditions could be achieved by means of promoting and implementing a range of managerial modernization methods. Among them we mention several factors pertaining to strategic management: redesigning the managerial system, implementing methodological management – with an emphasis on profit center management and other managerial tools which ensure process and organizational flexibility – and professionalizing the management and managers. Based on the aforementioned factors, the model we put forth aims at increasing the management’s role in achieving reasonable levels of efficiency and effectiveness.

Suggested Citation

  • Ion VERBONCU & Ion PURCARU, 2009. "A managerial modernization model in crisis conditions," Management & Marketing, Economic Publishing House, vol. 4(3), Autumn.
  • Handle: RePEc:eph:journl:v:4:y:2009:i:3:n:5

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    References listed on IDEAS

    1. Constantin BRATIANU & Georgiana Victoria BALANESCU, 2008. "Vision, mission and corporate values. A comparative analysis of the top 50 U.S. companies," Management & Marketing, Economic Publishing House, vol. 3(3), Autumn.
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    Cited by:

    1. Georgiana SUSMANSCHI, 2013. "Connection Between Internal Audit And Management," SEA - Practical Application of Science, Fundația Română pentru Inteligența Afacerii, Editorial Department, issue 1, pages 374-377, June.
    2. repec:cmj:journl:y:2013:i:28:susmanschig is not listed on IDEAS


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