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Linking CSR and organizational performance: the intervening role of sustainability risk management and organizational reputation

Author

Listed:
  • Kuldeep Singh
  • Rebecca Abraham
  • Jitendra Yadav
  • Amit Kumar Agrawal
  • Prasanna Kolar

Abstract

Purpose - The purpose of this study is to look at the multifaceted relationship mechanism between corporate social responsibility (CSR) and organizational performance (OP) via sustainability risk management (SRM) and organizational reputation (OR). Design/methodology/approach - This research connects CSR to OP via SRM and OR. Based on a sample of 325 managers of multinational firms in India, a theoretical model was proposed and analyzed through sequential mediation regressions analysis. Findings - The findings indicate that CSR is positively and appreciably associated with OP. Furthermore, SRM and OR have been found to have a sequentially mediating effect on the interrelationship between CSR and OP. The study recognizes that organizations with a proactive approach to CSR tend to manage sustainability risk more actively, which helps to improve OR and ultimately results in better OP. Originality/value - The research advances understanding of the triple bottom line and offers a platform for building strategic and successful CSR policies by offering valuable insights on the link between CSR and OP.

Suggested Citation

  • Kuldeep Singh & Rebecca Abraham & Jitendra Yadav & Amit Kumar Agrawal & Prasanna Kolar, 2023. "Linking CSR and organizational performance: the intervening role of sustainability risk management and organizational reputation," Social Responsibility Journal, Emerald Group Publishing Limited, vol. 19(10), pages 1830-1851, April.
    • Handle: RePEc:eme:srjpps:srj-07-2022-0309
    DOI: 10.1108/SRJ-07-2022-0309
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    Citations

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    Cited by:

    1. Lingbo Lyu & Li Zhai & Mohamed Boukhris & Ahsan Akbar, 2023. "Impact of Corporate Social Responsibility Practices on Impulse Buying Intention: Exploring the Moderating Influence of Social Media Advertising," Sustainability, MDPI, vol. 15(23), pages 1-20, November.

    More about this item

    Keywords

    Corporate social responsibility (CSR); Organizational reputation (OP); Organizational performance (OP); Sustainability risk management (SRM); Sequential mediation analysis; D81; L25; M14;
    All these keywords.

    JEL classification:

    • D81 - Microeconomics - - Information, Knowledge, and Uncertainty - - - Criteria for Decision-Making under Risk and Uncertainty
    • L25 - Industrial Organization - - Firm Objectives, Organization, and Behavior - - - Firm Performance
    • M14 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Business Administration - - - Corporate Culture; Diversity; Social Responsibility

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