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Innovation in emerging markets – the case of China

Author

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  • George Yip
  • Bruce McKern

Abstract

Purpose - – Multinational companies are increasingly locating R&D activities in emerging markets, particularly China. This paper aims to focus on why China is moving from imitation to innovation, how MNCs are evolving their R&D activities in China, the challenges they face, and how they deal with these challenges. Design/methodology/approach - – As this is a viewpoint paper, the authors do not report any methodology other than the general research that the authors have been conducting for the last two years, primarily interviews with companies. Findings - – The key finding is that China is moving from imitation to innovation and that multinational companies should develop strategies for conducting R&D there. Originality/value - – This is a fairly original paper in that there has been only limited research on innovation in China.

Suggested Citation

  • George Yip & Bruce McKern, 2014. "Innovation in emerging markets – the case of China," International Journal of Emerging Markets, Emerald Group Publishing Limited, vol. 9(1), pages 2-10, January.
    • Handle: RePEc:eme:ijoemp:ijoem-11-2013-0182
    DOI: 10.1108/IJoEM-11-2013-0182
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