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Can institutional investors influence media sentiment?

Author

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  • Heng (Emily) Wang
  • Xiaoyang Zhu

Abstract

Purpose - The dissemination of misleading and false information through media can jeopardize a company’s reputation, thus posing a threat to its stock and performance. Institutional investors are known to influence capital markets. Therefore, this paper investigates whether institutional investors engage in shaping the media sentiment stock nexus, stabilize company stocks and enhance performance. Design/methodology/approach - We first investigate the effect of media sentiment on market reactions by using panel regression models. To examine the role of institutional investors, we design a quasi-experiment by exploiting the Financial Crisis of 2008 and go further by examining the heterogeneity across levels of institutional ownership. Due to risk-averse, investors may respond asymmetrically to pessimistic and positive sentiment. Accordingly, we split the sample into two sub-types, good news and bad news, based on keywords representing positive or negative content. Findings - We find supportive evidence that institutional investors have impacts on how the markets react to media news, and the impacts are heterogeneous in the face of bad and good news. We conjecture that institutional investors act as a stabilizer of stock prices through media sentiment management. Originality/value - This paper confirms the distinctive effects of institutional investors on capital markets, and uncovers the behind-the-scenes intervention and possible causal link running from institutional investors to media sentiment management. It contributes to the broad field of institutional investors' behavior, media news involvement in capital markets and market efficiency.

Suggested Citation

  • Heng (Emily) Wang & Xiaoyang Zhu, 2024. "Can institutional investors influence media sentiment?," International Journal of Managerial Finance, Emerald Group Publishing Limited, vol. 20(5), pages 1295-1319, April.
  • Handle: RePEc:eme:ijmfpp:ijmf-08-2023-0389
    DOI: 10.1108/IJMF-08-2023-0389
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    Keywords

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    JEL classification:

    • G13 - Financial Economics - - General Financial Markets - - - Contingent Pricing; Futures Pricing
    • G14 - Financial Economics - - General Financial Markets - - - Information and Market Efficiency; Event Studies; Insider Trading

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