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The road to profit

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  • Sharron O'Neill

Abstract

Purpose - This paper aims to reflect on the boundaries of corporate responsibility in the outsourcing relationships between chain stores, transport companies and owner‐driver truck operators. Design/methodology/approach - Fictional prose. Findings - Finds that questions about corporate social responsibility and accountability for driver safety remain unanswered by the 2005 New South Wales Parliament's Stay‐safe Committee'sInquiry into Road Safety Administration in New South Wales. Research limitations/implications - Encourages further research into the social effects of transport industry accounting practices particularly in terms of exploring links between performance measurement and road safety. Originality/value - A creative reflection on performance measurement and corporate accountability.

Suggested Citation

  • Sharron O'Neill, 2007. "The road to profit," Accounting, Auditing & Accountability Journal, Emerald Group Publishing Limited, vol. 20(1), pages 160-161, March.
    • Handle: RePEc:eme:aaajpp:v:20:y:2007:i:1:p:160-161
    DOI: 10.1108/09513570710731245
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