IDEAS home Printed from https://ideas.repec.org/a/ege/journl/v7y2007i2p421-443.html
   My bibliography  Save this article

Izmir Ilinin Ihtisas Fuarlari Bakimindan Arz Potansiyeli ve Mevcut Durumun Degerlendirilmesi

Author

Listed:
  • Boran TOKER

    () (Akdeniz Üniversitesi, Alanya Isletme Fakültesi, Turizm Isletmeciligi Bölümü)

Abstract

Fuarlar, farkli ülkelerden alici ve saticilarin bir noktada bulustugu ticaret gelistirme merkezleridir. Ürün ve hizmetlerin tanitim ve pazarlamasinda reklam, kisisel satis ve diger satis arttirici faaliyetler yaninda fuarlar büyük bir öneme sahiptir. Rekabetin arttigi ve yeni teknolojilerin hizla gelistigi günümüzde cok sayida isletmenin icinde yer aldigi ve cok sayida ürünün söz konusu oldugu pazarlar ortaya cikmistir. Bunun bir sonucu olarak ticari fuarlar, özellikle ihtisas fuarlari büyük bir öneme sahip olmustur. Bu cercevede, calismada Ýzmir’in ihtisas fuarciligi alanindaki durumu incelenmis ve elde edilen bilgi ve veriler degerlendirilmistir.

Suggested Citation

  • Boran TOKER, 2007. "Izmir Ilinin Ihtisas Fuarlari Bakimindan Arz Potansiyeli ve Mevcut Durumun Degerlendirilmesi," Ege Academic Review, Ege University Faculty of Economics and Administrative Sciences, vol. 7(2), pages 421-443.
  • Handle: RePEc:ege:journl:v:7:y:2007:i:2:p:421-443
    as

    Download full text from publisher

    File URL: http://www.onlinedergi.com/MakaleDosyalari/51/PDF2007_2_3.pdf
    Download Restriction: no

    File URL: http://www.onlinedergi.com/eab/arsiv/arsivDetay.aspx?yil=2007&peryot=2
    File Function: Website of the journal issue
    Download Restriction: no

    More about this item

    Keywords

    Fuar; Ihtisas Fuari; Izmir;

    Statistics

    Access and download statistics

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:ege:journl:v:7:y:2007:i:2:p:421-443. See general information about how to correct material in RePEc.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: (Baris Gök). General contact details of provider: http://edirc.repec.org/data/iiegetr.html .

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    We have no references for this item. You can help adding them by using this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service hosted by the Research Division of the Federal Reserve Bank of St. Louis . RePEc uses bibliographic data supplied by the respective publishers.