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AI narratives in fiction and media: Exploring thematic parallels in public discourse

Author

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  • Appio, Francesco Paolo
  • Hernandez, Celina Toscano
  • Platania, Federico
  • Schiavone, Francesco

Abstract

The rapid evolution of artificial intelligence (AI) has spurred a complex discourse on its ethical, social, and technological implications. This paper explores the intersection between AI narratives in speculative fiction and media discourse, focusing on how these narratives shape public perceptions and societal engagement with AI. Drawing on data from Technovelgy.com, a science fiction repository, and the GDELT Project, a global media analysis database, this study examines thematic parallels between science fiction-inspired AI narratives and real-world media discussions. By analyzing public sentiment, emotional intensity, and engagement across multiple AI sub-topics, this research highlights the influence of technological narratives on shaping societal views of AI. The findings suggest that AI narratives from speculative fiction significantly inform and reflect societal hopes and concerns, providing critical insights for policymakers, developers, and media professionals to foster responsible AI innovation aligned with ethical and social values.

Suggested Citation

  • Appio, Francesco Paolo & Hernandez, Celina Toscano & Platania, Federico & Schiavone, Francesco, 2025. "AI narratives in fiction and media: Exploring thematic parallels in public discourse," Technovation, Elsevier, vol. 142(C).
    • Handle: RePEc:eee:techno:v:142:y:2025:i:c:s0166497225000331
    DOI: 10.1016/j.technovation.2025.103201
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    References listed on IDEAS

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    4. Messeni Petruzzelli, Antonio & Mora, Luca & Natalicchio, Angelo & Platania, Federico & Toscano Hernandez, Celina, 2024. "Consumers’ reaction to sci-fi as a source of information for technological development: An empirical analysis," Technovation, Elsevier, vol. 132(C).
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    1. Xing, Xiaoqiang & Zhang, Zhu & He, Weixuan, 2026. "AI technology, AI narrative, and firm value," Technovation, Elsevier, vol. 149(C).

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