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Jingle bells and juggling stress: An IPA analysis of well-being and ill-being among market entrepreneurs in outdoor finnish christmas markets

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  • Casteleijn-Osorno, Regina
  • Duong, Linh

Abstract

Christmas markets evoke joyful, emotional, and nostalgic impressions to just about everyone. But what about the people behind the booths? Through semi-structured interviews with six sellers and a market organizer in Finland, we apply an interpretive phenomenological analysis (IPA) approach to illustrate that positive and detrimental effects on hedonic and eudaimonic well-being co-exist, addressing both physical and emotional stressors of entrepreneurs when selling at Christmas markets. Also, the results showcase well-being trade-offs that bring the sense of fulfillment when doing entrepreneurial activities. This study contributes to entrepreneurship well-being research and research concerning societal implications to the market seller community.

Suggested Citation

  • Casteleijn-Osorno, Regina & Duong, Linh, 2025. "Jingle bells and juggling stress: An IPA analysis of well-being and ill-being among market entrepreneurs in outdoor finnish christmas markets," Journal of Business Venturing Insights, Elsevier, vol. 23(C).
    • Handle: RePEc:eee:jobuve:v:23:y:2025:i:c:s2352673425000022
    DOI: 10.1016/j.jbvi.2025.e00515
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