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Are we missing the platforms for the crowd? Comparing investment drivers across multiple crowdfunding platforms

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  • Dushnitsky, Gary
  • Fitza, Markus A.

Abstract

Crowdfunding platforms have attracted the attention of practitioners and scholars alike. The term ‘crowdfunding’, first coined in the early 2000s, describes a new institutional form in the financial markets which utilizes digital platforms to originate and aggregate funding. There is abundant research on the topic. Yet extant work mainly consists of single-platform studies. We argue that observing patterns on one platform does not necessarily advance our understanding of other platforms. Specifically, we use data from eight major crowdfunding platforms to conduct a variance decomposition analysis of funding success. The findings suggest factors associated with success in a given platform do not replicate to the other platforms. It underscores the generalizability challenge facing the crowdfunding literature. We therefore highlight the need to complement single-platform studies with cross-platform studies.

Suggested Citation

  • Dushnitsky, Gary & Fitza, Markus A., 2018. "Are we missing the platforms for the crowd? Comparing investment drivers across multiple crowdfunding platforms," Journal of Business Venturing Insights, Elsevier, vol. 10(C), pages 1-1.
    • Handle: RePEc:eee:jobuve:v:10:y:2018:i:c:5
    DOI: 10.1016/j.jbvi.2018.e00100
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