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A novel evolutionary deep reinforcement learning algorithm for the influence maximization problem in multilayer social networks

Author

Listed:
  • Tang, Jianxin
  • Li, Chenshuo
  • Liu, Lijun
  • Xu, Tianpeng
  • Yao, Yabing

Abstract

How to identify a set of influential individuals that can ensure the most information diffusion in multilayer social networks remains a fundamental yet underexplored issue of the influence maximization problem. Existing solutions mostly simplify or even neglect the heterogeneous characteristics of individuals from different layers, and the inter-layer propagation dynamics of the information spreading in the multilayer social networks. To address such challenges, a cross-layer independent cascade model is proposed to capture the inter-layer information cascading effect. Furthermore, this paper proposes a differential evolution-aided deep reinforcement learning (DEDRL) algorithm to identify the optimal seed set for the influence maximization in multilayer networks. More specifically, a multilayer network embedding mechanism is conceived to learn node embeddings of multilayer networks and the differential evolution is integrated with deep reinforcement learning to evolve a population composed of deep Q network weight parameters. Experimental evaluations conducted on both synthetic and real-world multilayer networks demonstrate the effectiveness of the proposed DEDRL and show an average performance improvement of 3.8% compared to the state-of-the-art algorithms.

Suggested Citation

  • Tang, Jianxin & Li, Chenshuo & Liu, Lijun & Xu, Tianpeng & Yao, Yabing, 2025. "A novel evolutionary deep reinforcement learning algorithm for the influence maximization problem in multilayer social networks," Chaos, Solitons & Fractals, Elsevier, vol. 200(P1).
  • Handle: RePEc:eee:chsofr:v:200:y:2025:i:p1:s0960077925009804
    DOI: 10.1016/j.chaos.2025.116967
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    References listed on IDEAS

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    1. Wilson, James D. & Baybay, Melanie & Sankar, Rishi & Stillman, Paul & Popa, Abbie M., 2021. "Analysis of population functional connectivity data via multilayer network embeddings," Network Science, Cambridge University Press, vol. 9(1), pages 99-122, March.
    2. Sean J. Taylor & Lev Muchnik & Madhav Kumar & Sinan Aral, 2023. "Identity effects in social media," Nature Human Behaviour, Nature, vol. 7(1), pages 27-37, January.
    3. Guo, Haoming & Wang, Shuangling & Yan, Xuefeng & Zhang, Kecheng, 2024. "Node importance evaluation method of complex network based on the fusion gravity model," Chaos, Solitons & Fractals, Elsevier, vol. 183(C).
    4. Martí, Rafael & Sevaux, Marc & Sörensen, Kenneth, 2025. "Fifty years of metaheuristics," European Journal of Operational Research, Elsevier, vol. 321(2), pages 345-362.
    5. Fine F. Leung & Flora F. Gu & Robert W. Palmatier, 2022. "Online influencer marketing," Journal of the Academy of Marketing Science, Springer, vol. 50(2), pages 226-251, March.
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