IDEAS home Printed from https://ideas.repec.org/a/eco/journ3/2020-05-22.html
   My bibliography  Save this article

How WhatsApp Changes the Way Business Work?

Author

Listed:
  • Remziye Terkan

    (Faculty of Communication, Fifteen November University of Cyprus, Northern Cyprus, Turkey,)

  • Serra Inci Celebi

    (Faculty of Communication, Yeni Yüzyýl Üniversitesi, Turkey)

Abstract

Using a focus group and a pre-test, this study validates a scale for measuring the motivations, uses and gratifications for WhatsApp, which comprises of dimensions: Communication, privacy, credibility, and miscellaneous activities. Workplace WhatsApp usage motivations consists of two dimensions namely, working, planning, and coordination and speed, convenience, and practicality. After the focus group and the pre-test, 455 participants were included in a survey to understand a connection between work performance and WhatsApp usage. The results were discussed in terms of uses and gratifications.

Suggested Citation

  • Remziye Terkan & Serra Inci Celebi, 2020. "How WhatsApp Changes the Way Business Work?," International Review of Management and Marketing, Econjournals, vol. 10(5), pages 179-184.
  • Handle: RePEc:eco:journ3:2020-05-22
    as

    Download full text from publisher

    File URL: https://econjournals.com/index.php/irmm/article/download/10769/pdf
    Download Restriction: no

    File URL: https://econjournals.com/index.php/irmm/article/view/10769/pdf
    Download Restriction: no
    ---><---

    More about this item

    Keywords

    WhatsApp Motivations; Work Performance; Uses and Gratifications;
    All these keywords.

    JEL classification:

    • D83 - Microeconomics - - Information, Knowledge, and Uncertainty - - - Search; Learning; Information and Knowledge; Communication; Belief; Unawareness
    • L25 - Industrial Organization - - Firm Objectives, Organization, and Behavior - - - Firm Performance

    Statistics

    Access and download statistics

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:eco:journ3:2020-05-22. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    We have no bibliographic references for this item. You can help adding them by using this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: Ilhan Ozturk (email available below). General contact details of provider: http://www.econjournals.com .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.