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Perspectives Of Strategic Management Of Romanian Enterprises From The View Of Promoting The Competitive Strategies Of Development

Author

Listed:
  • Gabriel Croitoru

    (Valahia University of Targoviste, Romania)

  • Valentina Ofelia Robescu

    (Valahia University of Targoviste, Romania)

  • Marius Piturlea

    (Valahia University of Targoviste, Romania)

Abstract

Using an appropriate strategic management may be a way of surviving in a world of increasing competition but also to withstand the so called „tyranny of choise”. Actually what pushed us to deal with such a theme for this conference too, because we were vexed by two questions: Why some organisations have success and others don’t? What do organizations do to seek profit, excellent performances year after year, while others go through periods when they struggle to survive? An answer may be found in the subject matter of this article: strategic management. We consider advantages those resulting from the organizations that think strategically, examining the way they understand their own operating environment and their own strength and weakness, which can lead to successful strategies.

Suggested Citation

  • Gabriel Croitoru & Valentina Ofelia Robescu & Marius Piturlea, 2015. "Perspectives Of Strategic Management Of Romanian Enterprises From The View Of Promoting The Competitive Strategies Of Development," Risk in Contemporary Economy, "Dunarea de Jos" University of Galati, Faculty of Economics and Business Administration, pages 107-114.
    • Handle: RePEc:ddj:fserec:y:2015:p:107-114
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