IDEAS home Printed from https://ideas.repec.org/a/dcc/journl/v1y2013i2p36-42.html
   My bibliography  Save this article

Implementation Of Marketing In Rural Tourism

Author

Listed:
  • Ciprian Pavel

Abstract

Because estimates of growth in the choice of Romanian and foreign tourists to rural pensions can be observed the growing need to ensure higher efficiency of marketing activities. And given the growing importance of actions to protect the product quality and the environment is observed the need for marketing of rural tourism that respects the perspectives of conservation of natural, cultural and human, necessary for responsible and ethical tourism. As competition and demand conditions change over time, the strategic marketing programs must be adapted appropriately to the corrections in the marketing plan for the results of marketing to lead to sustainable tourism..

Suggested Citation

  • Ciprian Pavel, 2013. "Implementation Of Marketing In Rural Tourism," Quaestus Multidisciplinary Research Journal, Faculty of Management in Tourism and Commerce Timisoara, "Dimitrie Cantemir" Christian University, Timisoara, Romania, vol. 1(2), pages 36-42, April.
    • Handle: RePEc:dcc:journl:v:1:y:2013:i:2:p:36-42
    as

    Download full text from publisher

    File URL: http://www.quaestus.ro/wp-content/uploads/2012/03/QUAESTUS_in-lucru_pentru-BT.pdf
    Download Restriction: no
    File URL:
    Download Restriction: no
    ---><---

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:dcc:journl:v:1:y:2013:i:2:p:36-42. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    We have no bibliographic references for this item. You can help adding them by using this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: Luiza Caraivan (email available below). General contact details of provider: https://edirc.repec.org/data/ttucdro.html .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.