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Artificial Intelligence and Strategic Governance: Enabling Real-Time Decisions in Complex Business Ecosystems

Author

Listed:
  • Sulabh Mahajan
  • Indumathi R Nagesh
  • Bibhuti Bhusan Mishra
  • Sudeshna Sarkar
  • Sindhu G
  • Velumoni D
  • Varsha Agarwal
  • Varalakshmi

Abstract

Introduction: In today’s fast-paced and determined business environments, management operations, making strategic decisions, and responding to market trends have become increasingly more difficult. To overcome these difficulties, Artificial Intelligence (AI) has emerged as a strong implement that facilitates real-time decision-making across several business functions. By applying data-driven insights, strategic governance, and AI can improve decision-making in complicated ecosystem. Objective: Study explores how AI can enhance strategic governance to help direct decision-making in complex business environment. It focuses on how AI can be used to assess dynamic data streams, forecast possible results, and offer useful insights to boost competitiveness and effective integrity. Methods: Study looks at a number of AI approaches, such as deep learning (DL) and machine learning (ML), which are useful in business management settings like supply chain optimization, forecasting consumer behavior, and analyzing market trends. Several cases from different industries are analyzed to show how AI is basically utilized to facilitate quick decision-making. Result: The outcomes of AI-enabled systems extensively enhance the speed and accuracy of decision-making, allow businesses to direct resources more efficiently, react proactively to unique opportunities, and react to disruption. Artificial intelligence (AI) models provide predictive insights into supply chains, customer behaviour prediction, market trends, ensuring that decisions are based on up-to-date and well organized data. Conclusion: Businesses can respond to problems more efficiently, optimize processes, match decisions completed in real time with more general strategic objectives when AI is included with strategic governance.

Suggested Citation

Handle: RePEc:dbk:manage:v:3:y:2025:i::p:174:id:1062486agma2025174
DOI: 10.62486/agma2025174
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