Improvements and issues in sustainable tourism to make Colombia a greener economy

This article analyzes the evolution of sustainable tourism in Colombia, a crucial area for the prosperity and advancement of the nation. Despite its considerable potential, the tourism boom has triggered significant ecological and social difficulties. The initiatives presented aim to reduce the adverse impacts of tourism, such as greenhouse gas emissions and environmental damage, in line with the Sustainable Development Goals proposed by the UN. Government and private sector efforts are highlighted to promote sustainable practices, although obstacles such as high resource consumption, waste generation and lack of adequate infrastructure persist, also highlighting the importance of environmental education and access to financing for small businesses. and medium-sized tourism companies. Colombia, with its abundant and varied biodiversity in flora and fauna, has the potential to become a fundamental pillar when it comes to the tourism sector. However, it is essential to harmonize economic growth with environmental conservation and the preservation of cultural heritage to ensure a positive legacy for future generations. Policies should focus on improving the management and promotion of cooperation between industries to ensure successful growth of sustainable tourism.