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Креативност И Устойчиво Туристическо Развитие

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  • ИВАНОВА, Петя

Abstract

В статията се обосновава необходимостта от целенасочено развиване на креативността в дестинацията като устойчив туристически ресурс. Извеждат се икономическият смисъл и начинът, по който този ресурс добавя стойност в туризма. Върху основата на систематизиране на съществуващите в научната литература дискусии и сравнения между креативен и класическите форми на туризъм, се извежда ролята на креативността в туристическото развитие. Последователно се анализира спецификата на туристическото търсене и предлагане на креативни туристически преживявания. На базата на осъществения анализ се правят определени изводи и констатации, които биха могли да допринесат за устойчивото развитие на туризма в България.

Suggested Citation

  • Иванова, Петя, 2013. "Креативност И Устойчиво Туристическо Развитие," Economics 21, D. A. Tsenov Academy of Economics, Svishtov, Bulgaria, issue 2, pages 1-26.
    • Handle: RePEc:dat:econ21:y:2013:i:2:p:26
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