Comparative analysis of sustainable development programs on the example of the international insurance market leaders

In conditions of economic and political instability, as well as natural and climatic changes, special importance is attached to sustainability programs that contribute to the adaptation of humanity to adverse factors. Providers of all segments of the financial market, including insurance, for which ensuring stability is a key task, are implementing ESG principles into their practice. The results of efforts to achieve sustainable development in the environmental, social and business management spheres are reflected in separate registers of reporting, which has been called non–financial. The subject of the research in this article is the analysis of non–financial reporting of the leaders of the international insurance market in order to summarize the experience of creating and implementing ESG principles in insurance. The object of the study is two of the largest insurance groups in the world — AXA and Ping An, each of which has important features: the first owns a wide branch network around the world, the second is the leader in the introduction of modern technologies and digital tools. The results of the study are to identify the most advanced and possible insurance and investment programs for the protection of ecology and human capital on the basis of the introduction of ESG principles into insurance in the Russian insurance market.