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Using Campaign Communications to Analyze Civility in Ranked Choice Voting Elections

Author

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  • Martha Kropf

    (Department of Political Science and Public Administration, University of North Carolina – Charlotte, USA)

Abstract

Theory suggests that ranked choice voting (RCV) may create a more civil campaign environment. As voters must rank candidates, the candidates have an incentive to work with each other more collaboratively. This study uses text analysis software (LIWC) to examine candidate tweets and newspaper articles in RCV versus specifically-chosen plurality cities for evidence of positivity or negativity. In quantitatively comparing the tweets, the results are mixed among the cities. Qualitatively, candidates seem to be more likely to engage each other in RCV cities than in plurality cities. Using LIWC to analyze newspaper articles for campaign tone, one can see that RCV city articles have significantly more positive than negative words. This is the first published study to use direct campaign communication data to study RCV elections and campaign civility. This research validates survey research indicating that citizens perceive RCV campaigns are more civil.

Suggested Citation

  • Martha Kropf, 2021. "Using Campaign Communications to Analyze Civility in Ranked Choice Voting Elections," Politics and Governance, Cogitatio Press, vol. 9(2), pages 280-292.
    • Handle: RePEc:cog:poango:v:9:y:2021:i:2:p:280-292
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    Citations

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    Cited by:

    1. Kiran Tomlinson & Johan Ugander & Jon Kleinberg, 2023. "The Moderating Effect of Instant Runoff Voting," Papers 2303.09734, arXiv.org, revised Jan 2024.
    2. Marcus Ogren, 2023. "Candidate Incentive Distributions: How voting methods shape electoral incentives," Papers 2306.07147, arXiv.org, revised Apr 2024.
    3. Caroline J. Tolbert & Daria Kuznetsova, 2021. "Editor’s Introduction: The Promise and Peril of Ranked Choice Voting," Politics and Governance, Cogitatio Press, vol. 9(2), pages 265-270.
    4. David McCune & Jennifer Wilson, 2023. "Ranked-choice voting and the spoiler effect," Public Choice, Springer, vol. 196(1), pages 19-50, July.

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