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Strategies To Promote Tourism In Bucovina

Author

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  • Liliana HÎNCU

    (Universitatea ,,Alexandru Ioan Cuza’’Iaşi)

Abstract

Practicing tourism in Bucovina is a way to counteract the problems and restore them by finding solutions for economic, social, moral and political issues by natural and anthropogenic tourism potential. Promoting the area of Bucovina has various economic implications, and the increased volume and complexity of the supply of tourism generated the development of a true industry of tourism trips, which implies treating tourism phenomenon as a distinct branch of the national economy, a component of the tertiary sector . We want to make an analysis on identifying the position makers to promote tourism and their level of information on the promotion, strategies, tourism and tourists. Through this analysis we want to find information on the position of those involved in tourism for the practice of tourism, whether they are aware of the benefits that will be brought to the locality where they operate tourism, the benefits to the local mayoralty and then the whole tourist areas if they have information on the many tourist services available to tourists.

Suggested Citation

  • Liliana HÎNCU, 2017. "Strategies To Promote Tourism In Bucovina," Management Intercultural, Romanian Foundation for Business Intelligence, Editorial Department, issue 38, pages 33-44, June.
    • Handle: RePEc:cmj:interc:y:2017:i:38:p:33-44
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    More about this item

    Keywords

    Promotion strategies; Tourism; Tourists; Tourist area Bucovina;
    All these keywords.

    JEL classification:

    • L83 - Industrial Organization - - Industry Studies: Services - - - Sports; Gambling; Restaurants; Recreation; Tourism

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