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Marketing research on students' perception regarding economic engineering in transports specialization

  • Cristea Viorela-Georgiana

    (Constanta Maritime University Romania)

  • Olteanu Ana-Cornelia

    (Constanta Maritime University Romania)

  • Surugiu Ioana

    (Constanta Maritime University Romania)

Registered author(s):

    This research aims to analyze the students’ perception over their faculty, Faculty of Navigation and Naval Transport, regarding Economic Engineering in Transports specialization from Constanta Maritime University. This research aims to highlight the students’ view about the way their faculty is being perceived. Also, this research aims to analyze the differences between those from Economic Engineering in Transports and those from other faculties within Constanta Maritime University. Another objective of this study case is to reduce uncertainty over the management’s marketing behavior because it provides information about college students regarding their attitudes, opinions and behavior. The research technique used in this project is based on a questionnaire survey method

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    File URL: http://cmu-edu.eu/RePEc/cmc/annals/217-v20.pdf
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    Article provided by Constanta Maritime University in its journal Constanta Maritime University Annals, Vol. 20, 2013.

    Volume (Year): 20 (2013)
    Issue (Month): 2 ()
    Pages: 217-220

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    Handle: RePEc:cmc:annals:v:20:y:2013:i:2:p:217-220
    Contact details of provider: Web page: http://cmu-edu.eu

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