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Au-delà de l’intention, une approche sémiotique des modalités de l’Action Entrepreneuriale (AE)

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  • Didier Grandclaude

Abstract

This research proposes to go beyond the intentional paradigm and to understand the contributions of an innovative conceptual framework to analyze entrepreneurial action (EA). It initiates the mobilization of the semiotic square and the theory of modalities to identify the logics at the origin of EA (Greimas 1966; 1976). After examining the results of a qualitative field survey, the theoretical exploration carried out expands upon several contributions. By mobilizing the semiotic square in the field of entrepreneurship for the first time, this research opens up research perspectives to develop a new vision of typological approaches and expand the universe of entrepreneurial concepts.

Suggested Citation

  • Didier Grandclaude, 2021. "Au-delà de l’intention, une approche sémiotique des modalités de l’Action Entrepreneuriale (AE)," Revue de l'Entrepreneuriat, De Boeck Université, vol. 20(3), pages 101-134.
  • Handle: RePEc:cai:rendbu:entre_203_0101
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