Les plateformes de ventes sur Internet. Une opportunité pour les industries culturelles ?
This paper compares the best selling books, cd and dvd on the French Amazon website to those of the Amazon Marketplace which connects professionals and non professionals (individuals) interested in new and second-hand cultural goods. We show that the catalog of the best selling items on Amazon and Amazon Marketplace over the period march-august 2006 mainly differ according to two dimensions. First, the share of books, cd and dvd belonging to both best selling items only account for 20%. Second, at least 25% of the best selling items on Amazon Marketplace are older products characterized by old release dates. These findings allow concluding that the demand for cultural goods on online platforms such as Amazon Marketplace is more concerned with older cultural goods which are not anymore (or not) sold on Amazon and physical stores. Classification JEL : L11, L86, Z10
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