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Die Risikotonalität deutscher Kreditinstitute in der externen Berichterstattung

Author

Listed:
  • Wilhelms Jan Hendrik

    (M. Sc., wissenschaftlicher Mitarbeiter am Lehrstuhl für Finanz- und Bankmanagement an der Universität Siegen)

  • Wiedemann Arnd

    (Prof. Dr. rer.pol., Inhaber des Lehrstuhls für Finanz- und Bankmanagement an der Universität Siegen, Sprecher der Forschergruppe „Risk Governance“ und Gründungsvorstand der Universität Siegen Business School)

Abstract

Die Bedeutung der Unternehmenskommunikation ist in den letzten Jahren deutlich gestiegen. Dies gilt in besonderem Maße auch für die Kreditwirtschaft. Dieser Beitrag analysiert Unterschiede in der externen Berichterstattung der drei Bankensektoren in Deutschland, den Sparkassen, den Genossenschaftsbanken und den sonstigen Instituten mittels einer automatisierten, wörterbuchbasierten Textanalyse. Es lassen sich deutliche Unterschiede identifizieren. Insbesondere ist die Sprache der Sparkassen positiver als die der Kreditgenossenschaften.

Suggested Citation

  • Wilhelms Jan Hendrik & Wiedemann Arnd, 2019. "Die Risikotonalität deutscher Kreditinstitute in der externen Berichterstattung," Zeitschrift für Bankrecht und Bankwirtschaft (ZBB) / Journal of Banking Law and Banking (JBB), RWS Verlag, vol. 31(6), pages 393-410, December.
  • Handle: RePEc:bpj:zfbrbw:v:31:y:2019:i:6:p:393-410:n:7
    DOI: 10.15375/zbb-2019-0607
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