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Bestimmungsgründe der Wettbewerbsposition der Tourismusdestination Österreich – Ein modellorientierter Ansatz

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  • Smeral Egon

Abstract

The central approaches for public tourism policy, with the main goal of improving the competitive position of a country or a destination, largely correspond to the determinants of competitiveness. Important cornerstones for the formulation of possible key strategies concerning tourism policy are actions leading to a reduction in the dependency on seasonality, a continued internationalization process as well as an orientation towards quality, productivity and innovation (including research and education). The increased dynamic in the destination-building process and the improvement of the situation in education and research have an additional supporting effect.

Suggested Citation

  • Smeral Egon, 2012. "Bestimmungsgründe der Wettbewerbsposition der Tourismusdestination Österreich – Ein modellorientierter Ansatz," Zeitschrift für Tourismuswissenschaft, De Gruyter, vol. 4(1), pages 5-20, May.
    • Handle: RePEc:bpj:touwis:v:4:y:2012:i:1:p:5-20:n:3
    DOI: 10.1515/tw-2012-0103
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