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Does Quality Matter Under The Waves Of Economic Crisis?

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  • STAICULESCU Oana
  • IACOB Constanta
  • CRIVEANU Maria

Abstract

The economic crisis, all over the world, has created many problems, but it also has created opportunities. While some companies faced with severe storms in the battle of surviving, other companies have found new keys to success. In the current context, quality can became a reliable way to overcome the economic crisis and gain the market supremacy. The purpose of this article is to present an overview about the necessity of promoting quality in order to face a crisis period, like the one we are facing today.

Suggested Citation

  • STAICULESCU Oana & IACOB Constanta & CRIVEANU Maria, 2012. "Does Quality Matter Under The Waves Of Economic Crisis?," Revista Economica, Lucian Blaga University of Sibiu, Faculty of Economic Sciences, vol. 0(1), pages 747-751.
    • Handle: RePEc:blg:reveco:v:supplement:y:2012:i:1:p:747-751
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    File URL: http://economice.ulbsibiu.ro/revista.economica/archive/suplimente/Volume1-2012.pdf
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