IDEAS home Printed from https://ideas.repec.org/a/bla/gender/v33y2026i2p495-507.html

The Hypocrisy of Gender Mainstreaming in Public Administration

Author

Listed:
  • Malin Espersson

Abstract

Thirty years on, gender mainstreaming is still a dominant strategy for working with gender equality, even though its effectiveness is debated. This is also the case in Sweden. This study focuses on how organizations in public administration, particularly municipalities and regions, are introduced to and approach gender mainstreaming. It aims to contribute with in‐depth knowledge of how organizations deal with the institutional pressure to work with gender mainstreaming. Theoretically, this study draws on the concept of hypocrisy. The empirical material consists of interviews with public servants, managers, and politicians involved in gender mainstreaming, as well as observations and policy documents. The findings provide insights into the discrepancies between talk, decisions, and action in gender mainstreaming. Although politicians' talk and decisions give legitimacy to organizations, their actions do not align accordingly. Public servants, dissatisfied with this perceived inaction, seek to prompt political responsibility and, when unsuccessful, try to assume it themselves. This paper advances a new perspective on the limited impact of gender mainstreaming by employing the lens of the hypocrisy, showing how gender mainstreaming might paradoxically defeat its own purpose.

Suggested Citation

  • Malin Espersson, 2026. "The Hypocrisy of Gender Mainstreaming in Public Administration," Gender, Work and Organization, Wiley Blackwell, vol. 33(2), pages 495-507, March.
  • Handle: RePEc:bla:gender:v:33:y:2026:i:2:p:495-507
    DOI: 10.1111/gwao.70058
    as

    Download full text from publisher

    File URL: https://doi.org/10.1111/gwao.70058
    Download Restriction: no

    File URL: https://libkey.io/10.1111/gwao.70058?utm_source=ideas
    LibKey link: if access is restricted and if your library uses this service, LibKey will redirect you to where you can use your library subscription to access this item
    ---><---

    References listed on IDEAS

    as
    1. McCarthy, Lauren, 2017. "Empowering Women Through Corporate Social Responsibility: A Feminist Foucauldian Critique," Business Ethics Quarterly, Cambridge University Press, vol. 27(4), pages 603-631, October.
    2. Mergaert, Lut and Emanuela Lombardor, 2014. "Resistance to implementing gender mainstreaming in EU research policy," European Integration online Papers (EIoP), European Community Studies Association Austria (ECSA-A), vol. 18, November.
    3. Francesca Scala & Stephanie Paterson, 2017. "Bureaucratic Role Perceptions and Gender Mainstreaming in Canada," Gender, Work and Organization, Wiley Blackwell, vol. 24(6), pages 579-593, November.
    4. Yvette Sterbenk & Sara Champlin & Kasey Windels & Summer Shelton, 2022. "Is Femvertising the New Greenwashing? Examining Corporate Commitment to Gender Equality," Journal of Business Ethics, Springer, vol. 177(3), pages 491-505, May.
    5. Stina Powell & Malin Ah†King & Anita Hussénius, 2018. "‘Are we to become a gender university?’ Facets of resistance to a gender equality project," Gender, Work and Organization, Wiley Blackwell, vol. 25(2), pages 127-143, March.
    6. Clary Krekula & Stefan Karlsson & Lars‐Gunnar Engström & Lena Grip, 2019. "Communicating equality through policy documents: On legitimacy, double logic and stable translations," Gender, Work and Organization, Wiley Blackwell, vol. 26(11), pages 1606-1620, November.
    Full references (including those not matched with items on IDEAS)

    Most related items

    These are the items that most often cite the same works as this one and are cited by the same works as this one.
    1. Nina van Douwen & Marieke van den Brink & Yvonne Benschop, 2022. "Badass marines: Resistance practices against the introduction of women in the Dutch military," Gender, Work and Organization, Wiley Blackwell, vol. 29(5), pages 1443-1462, September.
    2. Li, Qianwen & Qian, Tingyu & Wang, Hui & Sun, Chuanwang, 2025. "Exploring the value of green: The impact factors on China's second-hand green housing prices based on geographically weighted Lasso regressions," Pacific-Basin Finance Journal, Elsevier, vol. 90(C).
    3. Thais França & Filipa Godinho & Beatriz Padilla & Mara Vicente & Lígia Amâncio & Ana Fernandes, 2023. "“Having a family is the new normal”: Parenting in neoliberal academia during the COVID‐19 pandemic," Gender, Work and Organization, Wiley Blackwell, vol. 30(1), pages 35-51, January.
    4. Jihun Choi & Young‐Kyu Kim & Taewoo Roh, 2026. "Between Calm and Passion for Organizational Authenticity: Seeking Efficiency Within the Financial–ESG Trade‐Off," Business Strategy and the Environment, Wiley Blackwell, vol. 35(3), pages 3370-3391, March.
    5. R. M. Ammar Zahid & Umer Sahil Maqsood & Shoaib Irshad & Muhammad Kaleem Khan, 2025. "The role of women on board in combatting greenwashing: A new perspective on environmental performance," Business Ethics, the Environment & Responsibility, John Wiley & Sons, Ltd., vol. 34(1), pages 121-136, January.
    6. Heidi Reed, 2024. "“When money is more valuable than people…”: The pandemic as a call for business to care," Gender, Work and Organization, Wiley Blackwell, vol. 31(2), pages 435-455, March.
    7. Margaret Hodgins & Pat O’Connor & Lucy-Ann Buckley, 2022. "Institutional Change and Organisational Resistance to Gender Equality in Higher Education: An Irish Case Study," Administrative Sciences, MDPI, vol. 12(2), pages 1-20, May.
    8. Anike Sult & Janice Wobst & Rainer Lueg, 2024. "The role of training in implementing corporate sustainability: A systematic literature review," Corporate Social Responsibility and Environmental Management, John Wiley & Sons, vol. 31(1), pages 1-30, January.
    9. Layla Branicki & Senia Kalfa & Alison Pullen & Stephen Brammer, 2023. "Corporate Responses to Intimate Partner Violence," Journal of Business Ethics, Springer, vol. 187(4), pages 657-677, November.
    10. Lucy Ojeda & Matías Ginieis & Eleni Papaoikonomou, 2025. "Gender Equality in Sustainability Reporting: A Systematic Literature Review," Corporate Social Responsibility and Environmental Management, John Wiley & Sons, vol. 32(2), pages 2710-2727, March.
    11. Giuseppe Maria Bifulco & Carlo Caserio & Francesca di Donato & Sara Trucco, 2025. "Does Sustainable Performance Matter for Nonfinancial Disclosure Readability? A Fog Index Analysis on Italian‐Listed Companies," Business Strategy and the Environment, Wiley Blackwell, vol. 34(5), pages 5601-5623, July.
    12. Heidi Reed, 2023. "“When money is more valuable than people…”: The pandemic as a call for business to care," Post-Print hal-04461114, HAL.
    13. Silvia Gherardi & Oliver Laasch, 2022. "Responsible Management-as-Practice: Mobilizing a Posthumanist Approach," Journal of Business Ethics, Springer, vol. 181(2), pages 269-281, November.
    14. Aleena Amir & Muhammad Usman, 2024. "Understanding the Influence of Perceived Authenticity of Femvertising on Consumer Buycott Intentions: A Moderated Mediation Model of Consumers’ Extrinsic Attributions and Power Distance," Bulletin of Business and Economics (BBE), Research Foundation for Humanity (RFH), vol. 13(3), pages 273-281.
    15. Walter, Nadine & Föhl, Ulrich & Sander, Frauke & Nies, Angelique, 2024. "Act as you preach! Authentic brand purpose versus “woke washing’s” impact on brand credibility: The moderating role of cause involvement and consumer skepticism," Journal of Business Research, Elsevier, vol. 184(C).
    16. Maria Victoria Uribe Bohorquez & Isabel María García Sánchez, 2023. "Sustainability in times of crisis: Female employment during COVID‐19," Corporate Social Responsibility and Environmental Management, John Wiley & Sons, vol. 30(6), pages 3124-3139, November.
    17. Leonardo Marques & Dafne Morais & Ana Terra, 2025. "More than meets the eye: Misconduct and decoupling against blockchain for supply chain transparency," Post-Print hal-05100211, HAL.
    18. Lucas Amaral Lauriano & Juliane Reinecke & Michael Etter, 2022. "When Aspirational Talk Backfires: The Role of Moral Judgements in Employees’ Hypocrisy Interpretation," Journal of Business Ethics, Springer, vol. 181(4), pages 827-845, December.
    19. Robert C. Bird & Vivek Soundararajan, 2020. "The Role of Precontractual Signals in Creating Sustainable Global Supply Chains," Journal of Business Ethics, Springer, vol. 164(1), pages 81-94, June.
    20. Philip Hallinger & Sujitra Jayaseelan & Mark W. Speece, 2024. "The Evolution of Educating for Sustainable Development in East Asia: A Bibliometric Review, 1991–2023," Sustainability, MDPI, vol. 16(20), pages 1-23, October.

    More about this item

    Statistics

    Access and download statistics

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:bla:gender:v:33:y:2026:i:2:p:495-507. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    If CitEc recognized a bibliographic reference but did not link an item in RePEc to it, you can help with this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: Wiley Content Delivery (email available below). General contact details of provider: http://www.blackwellpublishing.com/journal.asp?ref=0968-6673 .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.