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Navigating Digital Disruption: Strategic Agility and Resilience in Post-Pandemic Business Management

Author

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  • Dr. Marimuthu, KN

    (Assistant Professor, Department of Management Studies, Manonmaniam Sundaranar University, Tirunelveli-627012, Tamilnadu-India.)

  • Dr. Anitha Kumari, P

    (Assistant Professor, Department of Management Studies, Manonmaniam Sundaranar University, Tirunelveli-627012, Tamilnadu-India.)

  • Dr. Syed Azhar

    (Associate Professor, ICBM, Hyderabad, Telangana-500048, India)

  • Dr. S. Ramar

    (Assistant Professor, Department of Business Administration, Sri Ram Nallamani Yadava College of Arts and Science, Tenkasi- 627804.)

Abstract

Unprecedented difficulties brought on by the COVID-19 pandemic have accelerated the pace of digital disruption in a number of industries, requiring organizations to swiftly adjust and come up with fresh, creative solutions. This study looks at how resilience-building in post-pandemic businesses is impacted by organizational readiness for digital transformation, leadership adaptability, and strategic agility. 150 respondents from a variety of industries participated in a quantitative survey, and data was analyzed using multiple regression, partial least squares structural equation modeling (PLS-SEM), correlation analysis, and reliability tests. Research shows that organizational resilience is significantly and favorably impacted by strategic agility, leadership adaptability, and digital readiness. This highlights the critical role that flexible strategies and proactive leadership play in preserving competitive advantage in the face of ongoing digital disruption.

Suggested Citation

  • Dr. Marimuthu, KN & Dr. Anitha Kumari, P & Dr. Syed Azhar & Dr. S. Ramar, 2025. "Navigating Digital Disruption: Strategic Agility and Resilience in Post-Pandemic Business Management," International Journal of Latest Technology in Engineering, Management & Applied Science, International Journal of Latest Technology in Engineering, Management & Applied Science (IJLTEMAS), vol. 14(5), pages 528-533, May.
    • Handle: RePEc:bjb:journl:v:14:y:2025:i:5:p:528-533
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