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The Role of Data-Driven Decision-Making in Corporate Digital Transformation

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  • Xiaoying Yang

    (Guangxi Nanning Tiange Asset Management Co., Ltd, Nanning 530016, China)

Abstract

With the rapid development of information technology and the increasing intensity of market competition, corporate digital transformation has become an inevitable trend. Data, as the core resource of corporate digital transformation, is becoming increasingly important in decision-making. Data-driven decision-making enables companies to more accurately grasp market dynamics, optimize resource allocation, and improve operational efficiency, thereby gaining a competitive edge in fierce market competition. This study delves into the theoretical foundations of data-driven decision-making, analyzes the specific applications of data analysis in corporate decision-making, and through empirical research and case studies, reveals the key mechanisms of data-driven decision-making in corporate digital transformation and its significant impact on corporate performance and competitiveness.

Suggested Citation

  • Xiaoying Yang, 2025. "The Role of Data-Driven Decision-Making in Corporate Digital Transformation," Studies in Social Science & Humanities, Paradigm Academic Press, vol. 4(3), pages 18-25, May.
    • Handle: RePEc:bdz:ssosch:v:4:y:2025:i:3:p:18-25
    DOI: 10.63593/SSSH.2709-7862.2025.05.004
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