Education-Oriented Reform for Organizing and Managing Sport and Health-Promotion Activities

Sport and health-promotion activities in educational settings have evolved from discrete events toward sustained programs that pursue physical literacy, wellbeing, inclusion, and measurable health outcomes. This shift coincides with competency-based education, project-based learning, and the rapid digitalization of teaching and assessment. Yet many training pathways for activity organizers and managers remain fragmented: curriculum modules are weakly connected to authentic scenarios, practicums emphasize observation rather than responsibility, risk-management competence is underdeveloped, and evaluation often rewards paperwork instead of evidence of learning and impact. Taking education as the primary lens and sport-and-health promotion activity organization and management as the contextual background, this paper proposes an integrated Competency-Scenario-Evidence (CSE) framework. The framework aligns a competency matrix (planning, stakeholder coordination, inclusion, safety governance, resource and budget management, and program evaluation) with authentic learning environments (end-to-end project lines, service learning, simulated emergency response, and school-community partnerships) and evidence-based assessment (rubrics, portfolios, and multi-stakeholder review). The paper further offers implementation pathways and governance recommendations to support universities and vocational institutions in cultivating professionals capable of organizing safe, inclusive, and data-informed health-promotion initiatives.