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Маркетинг И Самомаркетинг В Арт-Бизнесе

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  • Ольга Перчинская

Abstract

In this paper are discussed some issues of marketing and its roles in the development of the art-market. It reveals the modern understanding of marketing and self-marketing, as well as the theoretical basis for its eff ective use in art.

Suggested Citation

  • Ольга Перчинская, 2018. "Маркетинг И Самомаркетинг В Арт-Бизнесе," Intellectus, State Agency on Intellectual Property (AGEPI), issue 4, pages 73-77, December.
    • Handle: RePEc:awf:journl:y:2018:i:4:p:73-77
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