IDEAS home Printed from https://ideas.repec.org/a/avo/emipdu/v30y2021i2p527-544.html
   My bibliography  Save this article

Consumer Resilience To Online Privacy Violation: Scale Testing

Author

Listed:
  • Edo Rajh

    (The Institute of Economics, Zagreb)

  • Bruno Skrinjaric

    (The Institute of Economics, Zagreb)

  • Jelena Budak

    (The Institute of Economics, Zagreb)

Abstract

Resilience at the individual level is defined as a capacity of an individual to recover from unfavorable conditions, that is as a process of adaptation to harsh conditions. The aim of the paper is to test the measurement scale of consumer resilience to online privacy violation. Psychometric adequacy of the measurement scale was analyzed by assessing reliability, convergent validity and dimensionality of the measurement scale. The Cronbach alpha coefficient and explorative and confirmative factor analysis were applied. Research results point to the conclusion about the need to shorten the original measurement scales in a way that only positive statements are retained. The abbreviated version of the original scales satisfies the psychometric characteristics as it possesses the properties of reliability and convergent validity, and the dimensionality of the scale is consistent with the conceptualized dimensionality.

Suggested Citation

  • Edo Rajh & Bruno Skrinjaric & Jelena Budak, 2021. "Consumer Resilience To Online Privacy Violation: Scale Testing," Economic Thought and Practice, Department of Economics and Business, University of Dubrovnik, vol. 30(2), pages 527-544, december.
    • Handle: RePEc:avo:emipdu:v:30:y:2021:i:2:p:527-544
    DOI: 10.17818/EMIP/2021/2.11
    as

    Download full text from publisher

    File URL: https://hrcak.srce.hr/file/387847
    Download Restriction: no
    File URL: https://libkey.io/10.17818/EMIP/2021/2.11?utm_source=ideas
    LibKey link: if access is restricted and if your library uses this service, LibKey will redirect you to where you can use your library subscription to access this item
    ---><---

    More about this item

    Keywords

    resilience; online privacy violation; consumers; measurement scale; psychometric characteristics;
    All these keywords.

    JEL classification:

    • D12 - Microeconomics - - Household Behavior - - - Consumer Economics: Empirical Analysis
    • D91 - Microeconomics - - Micro-Based Behavioral Economics - - - Role and Effects of Psychological, Emotional, Social, and Cognitive Factors on Decision Making

    Statistics

    Access and download statistics

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:avo:emipdu:v:30:y:2021:i:2:p:527-544. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    We have no bibliographic references for this item. You can help adding them by using this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: Nebojsa Stojcic (email available below). General contact details of provider: https://edirc.repec.org/data/oedubhr.html .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.