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The Growth Pole of Bagre: An Analysis of the Communication System around a National Development Project in the Municipality of Bagre, Province of Boulgou, Central Region of Burkina Faso

Author

Listed:
  • Jérôme COMPAORE
  • Joachim BONKOUNGOU
  • Farid TRAORE

Abstract

Bagrépôle is the first growth pole in Burkina Faso. This growth pole combines rainy season crops, breeding, fishing, agriculture, wildlife, tourism and represents a place that attracts domestic and international investors. The present study articulated an analysis of the communication of Bagrépôle as a project. It is trying to understand the scope of this communication in the construction of a Bagrépôle culture and an internal and external image. It helps to highlight first the role and the place of communication in the implementation of the project and then the communication strategies adopted with a view to the adhesion of the populations and the investors to the Bagrépôle project.

Suggested Citation

  • Jérôme COMPAORE & Joachim BONKOUNGOU & Farid TRAORE, 2018. "The Growth Pole of Bagre: An Analysis of the Communication System around a National Development Project in the Municipality of Bagre, Province of Boulgou, Central Region of Burkina Faso," International Journal of Asian Social Science, Asian Economic and Social Society, vol. 8(10), pages 776-789.
  • Handle: RePEc:asi:ijoass:v:8:y:2018:i:10:p:776-789:id:3042
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