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Reading Online Newspapers and Readers` Perception (A Case Study of University of Sargodha)

Author

Listed:
  • Abdul Rehman MADNI
  • Sana BATOOL
  • Mudassar ABDULLAH
  • Tariq NAWAZ

Abstract

This study was designed to explore and document the perception of Students of University of Sargodha about Online Newspapers. For this purpose researcher developed the questionnaire after conducting pilot study, for study researcher took the sample of 300 students from University of Sargodha using purposive and convenience sampling technique. The results of the study shows that a large amount of students read Online newspapers to get information and most of the students prefer to read News in Online Newspapers. Findings of the effort describe that significant amount of students of University pay less attention to crime content and pay much attention to Political and sports content’. Further results narrates that more students prefer to read online newspapers over printed newspapers and students prefer to read both national and international Online Newspapers.

Suggested Citation

  • Abdul Rehman MADNI & Sana BATOOL & Mudassar ABDULLAH & Tariq NAWAZ, 2013. "Reading Online Newspapers and Readers` Perception (A Case Study of University of Sargodha)," Asian Journal of Empirical Research, Asian Economic and Social Society, vol. 3(5), pages 618-632.
    • Handle: RePEc:asi:ajoerj:v:3:y:2013:i:5:p:618-632:id:3409
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    Keywords

    Newspapers; Perception;

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